Lezyne is the official LED Partner of Team dsm-firmenich PostNL
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In the world of professional cycling, where performance is everything, safety remains a cornerstone of success. Team dsm-firmenich PostNL knows this well and has made it a priority to equip its riders with the best tools available.
That is why the team continues its strong partnership with Lezyne, a name they trust for advanced bike lighting solutions. The relationship has only grown stronger over the past four years and is a result of a mutual emphasis on excellence and innovation.
THE IMPORTANCE OF SAFETY AND VISIBILITY IN TRAINING
Professional cyclists spend hours on the road every day, training in all conditions. For Team dsm-firmenich PostNL, bike lights are not just priorities—they are mandatory.
Whether the team is out before dawn or long after sunset, the ability to see and be seen can make all the difference in ensuring rider visibility and safety, thus making bike lights a crucial, non-negotiable part of their training regimen.
And this is where Lezyne comes into play. By providing powerful and reliable lighting solutions, which are required during all training sessions, Lezyne ensures that Team dsm-firmenich PostNL riders stay on track, no matter the time of day or the weather.
The team relies on two key products:
- Lezyne Fusion Pro 600+ front bike light, attached with a qPro Mount to the GPS carrier
- Lezyne Strip Pro Ai Alert 400+ rear bike light
Together, this lighting combo offers a mix of durability and functionality that has become a critical part of Team dsm-firmenich PostNL’s safety strategy.
Ai ALERT REAR BIKE LIGHTS:
A SIMPLE YET SMART SOLUTION
One of the outstanding features of the Lezyne Strip Pro Ai Alert 400+ is its integrated Ai Alert software. This brake-sensing system is designed to increase rider safety in a natural, seamless way.
And here is how it works: When a rider slows down or stops, the light intensifies, mimicking the function of a car's brake lights. This alerts vehicles, other cyclists, and pedestrians behind you that the rider is slowing or stopping.
When the rider resumes his pace, the light returns to its normal mode, providing constant visibility in all situations.
It's a feature that Team dsm-firmenich PostNL has found especially useful when training in busy areas or on roads shared with other vehicles.
The rear light acts as an extra layer of communication, keeping riders focused on their performance while ensuring they remain visible to everyone around them.
It's a simple, smart solution that integrates effortlessly into training routines and provides peace of mind in demanding situations.
DEVELOPMENT AND PRECISION OF Ai ALERT TECHNOLOGY
Ai Alert technology has been meticulously developed by Lezyne's in-house team of engineers and programmers with the aim of revolutionizing cycling safety.
The system was perfected after recording and analyzing thousands of hours of riding data from bikes equipped with specialized sensors and data storage devices.
The generated data collection allowed Lezyne to optimize its software, refining the brake-sensing algorithms through multiple iterations until the most accurate and reliable results were achieved.
A key aspect of Ai Alert is its closed system infrastructure. Unlike other technologies, Ai Alert does not record or transmit rider information.
The result is an advanced brake light system that accurately detects deceleration, improving rider safety in urban environments while maintaining complete data privacy.
WHY HIGH-QUALITY LIGHTS MATTER IN PROFESSIONAL CYCLING
Cycling at the highest level is about more than just speed. It is about preparation, the right mindset, and making the right decisions in important situations.
This especially applies to training sessions on the open road, where the team is dealing with many challenges from changing light conditions to unpredictable weather. Lighting is therefore more than just a tool - it is a rider's protection.
Our riders don't have to think twice about their visibility when they're out on the road. Knowing they have reliable equipment allows them to push their limits, whether they are tackling steep climbs or speeding down descents.
The peace of mind that comes from using high-quality lighting systems by Lezyne enables the athletes to concentrate on their training goals. Whether they're navigating twilight or dealing with sudden downpours, these front and rear lights help ensure that safety doesn't get in the way of performance.
TESTED BY Team dsm-firmenich PostNL:
BIKE LIGHTS BUILT FOR PERFORMANCE
But the collaboration between Team dsm-firmenich PostNL and Lezyne goes beyond safety — it’s grounded in hard-earned trust. Over countless training sessions, Lezyne bike lights have proven their worth by withstanding the rigors of professional cycling.
With rugged aluminum construction, IPX7 waterproofing, and long battery life the team is equipped with gear that works flawlessly day in and day out.
Whether it’s the durability of the materials or the convenience of fast USB-C charging, these lights have become an indispensable part of the team equipment.
SHARED VALUES:
THE KEY TO A SUCCESSFUL PARTNERSHIP
Besides all this, what makes the partnership between Lezyne and Team dsm-firmenich PostNL so successful is the alignment of values. Both organizations believe in pushing boundaries, but never at the expense of quality and functionality. Lezyne’s dedication to producing high performance products mirrors Team dsm-firmenich PostNL’s commitment to excellence in every aspect of their training and racing.
It’s not just about a product; it’s about a relationship built on trust, quality, and a shared understanding of what it takes to succeed at the highest level. As Team dsm-firmenich PostNL continues to push forward in their training and competitions, Lezyne remains our partner, lighting the way towards new achievements.
INNOVATION THAT DRIVES LONG-LASTING SUCCESS
As the team looks ahead to the upcoming season, they remain committed to enhancing their safety measures. With Lezyne by their side, they are not just prepared for the challenges of the road; they are also setting a standard for safety in the cycling community.
Together, they are paving the way for a future where every cyclist can train with confidence, no matter the time of day.
Whether you are a pro cyclist or someone who enjoys weekend rides, our joint commitment to quality and innovation can also help you stay safe and perform at your best.
Stay seen, stay safe, ride with confidence - ride with Lezyne Bike Lights!
